Showing posts with label Industry. Show all posts
Showing posts with label Industry. Show all posts

Wednesday, May 27, 2009

YA? MA? What the hay?

Question of the day: I wrote a novel that I thought would be deemed "young adult." My agent read it and said it was "middle grade." What's the difference and does it matter?

Truth told, I am not an expert in anything YA. At all. But I asked my trusty agent, and here's what she said: "I'm not totally sure, but my understanding is that there is not a hard and fast rule. But my experience if the protagonist/audience is 12 or younger, it is middle grade. Of course, the content can determine it too. If it's dark, it's YA."

She suggested asking a YA editor, but since I don't write YA, I didn't really have any contacts from which to pool. To answer your question, does it matter? I do feel like off the top of my head, most of the break-out youth set books have been firmly YA, but then again, I'm not an expert. The good news is that I run a blog with a lot of readers who know things when I don't. :) So if anyone can weigh in below, please do!

Thursday, April 30, 2009

Blurbs or Bust

Question of the day: how much of a difference do you think blurbs actually make?

This is a much-debated question here at Ask Allison, as we've raised this discussion a few times before. Now, with some perspective after a few books, I can tell you that I don't think they have as huge of an impact as some authors think they do. But I'm open to being convinced otherwise. Maybe I'm just old and jaded. :)

When I was a debut author, I stressed, stressed, stressed about blurbs. OMG, was I frantic about them. Partially because yeah, I thought it would help book sales, but in hindsight, I suppose I also wanted some validation from my peers. Fortunately, I got it: I got six glowing blurbs from well-known authors, all of whom I am still grateful to today. Really. I still buy all of their new books as my way of a thank you. Did their blurbs help sell actual books? Who knows. They did certainly help excite my editor and publicist and likely gave me some legitimacy when it came to wooing magazine placements, but in terms of sales, I have no idea. Which isn't to say, of course, that they didn't help: a good blurb is always better than nothing, and in this industry, you can use every leg up you get, but did they make or break my book's success? No. No, no, no, no, no.

Interestingly enough, I solicited fewer blurbs when it came to Time of My Life. I wasn't as frantic, though sure, I wanted some choice quotes for the back of the jacket cover. And rather than six, I had three. And you know what? That book sold the hell out of itself. Was it the blurbs? Well again, I'm sure that having these wonderful, wonderful authors endorse my work didn't turn people off, but at the end of the day, The Today Show and People Magazine and strong word of mouth is what generated sales.

So my conclusion? Yeah, get those blurbs if you can but have some perspective: they're a small part of the package. A nice one to have, but so many other things go into the success of a book, that a few more (or a few fewer) likely won't tip the scales.

But I'm open to changing my mind. What say you?

Monday, April 27, 2009

Blurb Bartering

Question of the day: Can you talk about the best way to go about asking authors for blurbs? How do you approach them? When is the best time in the process to do so?

This is a timely question for me, as I'm sitting here typing this with a stack of ten or so to-be-read-for-potential-blurb manuscripts and galleys on my desk. Sigh. I feel soooo badly that I haven't had time to read them all, but given where I am with my manuscript, it hasn't been possible. BUT, now that I've been on both the asking and the being-asked end of this question, I do think I have some insights.

First, I can't and won't blurb a book that hasn't been sold. A lot of authors feel this way, and there are several reasons for it. To begin with, as noted above, I have a long pile of books that HAVE been sold, and truth told, I just don't have the time to read a manuscript that might not see the light of day. That sounds terrible, I know, but it's honest. And I think understandable. Second of all, agents and editors advise authors not to blurb anything that hasn't yet sold for legal reasons: if the manuscript never sells and the author THINKS he sees something similar in your next book, who's to say that said author won't raise a stink about plagiarism, stolen ideas, etc? Again, I know, very unlikely, but people can do very weird things when they don't fulfill their dream and see someone else doing it, and it's not a chance worth taking.

So, let's say your manuscript sells. Hurrah! Congrats to you! What now? Well, once you have a finished ms, you can certainly start sending out notes to your favorite authors. If you're not in the galley stage, however, this means one of two things: that the author, if she agrees to read, will receive a bound copy of the ms (sort of like a bound term-paper/thesis that you might have made at Kinko's in high school or college) or the author will receive a 300-page print out of your book, akin to a loose ream of paper. You can guess which ones get relegated to the bottom of the pile. I do my reading at night or on the subway or in hit or miss places where I might find a few spare minutes. I simply cannot carry around loose pieces of paper, not to mention that it feels much more like homework than pleasure reading when you're reading a literal print-out.

BUT, sometimes, you can't avoid that, and it is what it is. If you really want an author, it might be worth asking, even if she receives a 10-pound lug in the mail. Most often, however, I'd simply advise that you wait until the galley stage. Yes, it's soooo wonderful and joyous and perfect to have blurbs on your galley, but unless you personally know an author, I really wouldn't have an expectation that she'll read those 300 loose pages.

How do you ask? You send a very, very polite email to said author, explaining why you'd like HER to blurb, why you think the book might resonate, and of course, being very, very understanding if she can't. I'd also make note of the fact that blurbs aren't obligatory, and when I was asking for blurbs, I never, ever assumed that someone would like my book OR would have the time to read it. If one did, bingo! And if she didn't, there were no. hard. feelings. You should also leverage your agent and editor contacts: they might rep or work with authors who are good fits and with whom they have an in. Authors always feel more obligated to read a ms if there's a connection.

Finally, don't take it personally if you don't receive a coveted blurb from a particular author. I can honestly say, now that I'm on the other side, that I am so, so busy, and I am trying to bust my way through all of these, but a realistic voice in my head also knows that's not going to be possible. I used to think: how hard is it to read one lousy book? But it's never one lousy book; it's a lot of them, along with juggling my own work, my own life, and ideally, my own reading for pleasure.

I'm also trying to be judicious: there are authors who blurb just about anything, and I don't think that's fair to readers. I'd like to think that I'll be someone who readers can count on to be honest in my endorsements, so if I don't fall in love with something, I just don't feel right tacking my name on. It's not personal. Hell, plenty of people didn't blurb me. And I get that. It made the ones that we DID get all the more sweet. And that's not to say I wouldn't go back to these authors and ask again next time. But when and if I did, I'd keep in mind their own looming tower of to-be-read manuscripts, and I'd recognize that one blurb won't make or break my book. Really. You won't believe it now, but looking back on it, I promise you that it's true.

Monday, April 20, 2009

Scrapping the Screenwriting

Question of the day: Why didn't you try to be the screenwriter for Time of My Life? Do you care that someone else is writing it?

I get asked this question a lot, and to begin with, I didn't even entertain the idea of adapting TOML. For a few reasons: 1) I had no idea how to write a screenplay. I'm sure I could have learned, but at the time, it felt like selling the book was enough. 2) The various producers who were looking into acquiring the project weren't interested in using me, or so I assume. Producers like to vet their own "talent," work with people who have reputations or experience they're aware of, and I totally respect and understand that. And 3) the stakes were just too high. Selling this project and getting it made mattered to me personally but also, let's be honest, mattered (and matters) to my career. I didn't want to mess around by either not landing the producers we wanted or producing a screenplay that wasn't up to par. It was just too important that everything came together seamlessly, more important (to me) than writing the script.

So I guess, to answer the latter question, I don't care AT ALL that someone else is drafting it. To begin with, I totally trust the producers - I met with them several times, and my vision is very cohesive with their vision. But, that said, even if it weren't, it's a win for me to get this made, period. Even if the movie were total crap (which I don't expect it to be), that's no reflection on the original book. The book stands as it is. THAT was my work. The rest is gravy. A bad movie still sells more copies, a bad movie still raises awareness of the book. Beyond that...I don't feel any real ownership. I mean, don't get me wrong, I love this book, and I love the characters, but whether or not they're perfectly translated on screen...well, I have other things to worry about. (Really, I do!) I mean, sure, are there some actors who I might not want playing these roles? Well, yeah! But the fact that ANY actors are playing them is enough for me.

For now.

For the next book, if we're lucky enough to sell it, yeah, I might be interested in tackling that script. But I'm at a different point in my career than I was when we sold TOML, and I feel more confident with that challenge. And if they opt for someone else? That will likely be okay with me too. The good news is, is that by then, I'll hopefully have moved on to my next book, and with that one, there's always more possibility for another movie and another challenge and another option to write a screenplay...not to mention new characters who promptly make me forget the old ones.

Would you guys be okay letting your work fall into someone else's hands or do you think you'd be concerned over the implications?

Wednesday, April 15, 2009

When the Going (And Everything Else) Gets Rough

Question of the day: Do you feel the current state of the economy is dictating what books are being published? For instance, my second novel is about a mother caring for her adult daughter who suffers from a chronic illness. I am struggling to find an agent for it, although all my rejections are personal. You were able to write about cancer and yet didn't scare away agents, why is writing about diseases now so taboo?

I'm pulling this question out of one that I answered last week because I think it's important enough not to get lost in the post from last week, and I definitely wanted to open it up for discussion.

My thoughts are this: selling a downbeat book - in any market - is tough. When we shopped The Department, we certainly did hear that "cancer books don't sell." We heard it pretty often, in fact. But we got four offers nevertheless. Why? Well, for one, as someone pointed out in the comments section last week, that particular book used cancer as a plot device but it wasn't specifically about cancer, and, certainly, it can never be classified as a downer. BUT. In retrospect, knowing what I know now, do cancer books sell to readers, much less publishers? Eh. The jury is still out.

The bottom line is that people often shy away from uncomfortable subjects in their literature. Cancer, death of a child (I won't read a book that deals with this), autism, anything like that...all too real subjects that a lot of us have to face in our daily lives. We're given a choice at how we want to divert ourselves, so why would we choose something that's already been tough for us to handle in our every day lives? It's a shame - as someone who wrote a "cancer" book, I'll say that much. Because, again, I never thought of my book as a "cancer" book, but some people did...and that's life. I'm grateful that some publishers DIDN'T because it never would have gotten the offers or the recognition that it did, but readers, well, in the end, they're what count, since they're the ones who buy books, and thus, publishers HAVE to consider readers' interests when they offer on books. Maybe they thought mine was an aberration - an uplifting cancer book that would defy typical book buying patterns. It sort of did. It did okay. Didn't tank, didn't hit the best seller list. Did respectably.

But. That was then. That was in a good market with a cheery environment when readers and the population in general were willing to partake in non-upbeat entertainment. These days, I'm not so sure. I firmly believe that part of Time of My Life's success is due to the current state of our nation: people want diversion, they want to be hopeful, they want something that shows that the glass is still half full, and yes, I DO think that publishers are and will shy away from downer stuff. It's silly, in some ways, because by the time a book is bought, packaged and hits the shelves, we very well may be out of this funk, but I also don't blame them for being cautious. It's a business after all, and as always, they're trying to project where readers will be in a year or two...and when they're off, they lose money big time. So they're hedging on their better safe than sorry motto, and yeah, I guess I don't blame them.

Anyone else seeing these trends or think that the current state of the world is affecting what publishers are buying?

Saturday, April 11, 2009

On Advances

Did you guys see this article in the New York Times on writer advances? I've mentioned a lot of the info before, but it's a very thorough piece and well worth reading.

http://www.nytimes.com/2009/04/12/books/review/Meyer-t.html?_r=1

Tuesday, April 07, 2009

Fish or Cut Bait?

Question of the day: Do you feel the current state of the economy is dictating what books are being published? For instance, my second novel is about a mother caring for her adult daughter who suffers from a chronic illness. I am struggling to find an agent for it, although all my rejections are personal. You were able to write about cancer and yet didn't scare away agents, why is writing about diseases now so taboo? Everyone says that my writing is great, yet they say that the subject matter is a tough sell right now. Arrgh!! I wanted this to be my break-out novel and it's not breaking anything but my heart. I've written a third novel in the meantime and my publisher is gobbling it up, but I had hoped to have an agent by now to help me. What would you do, wait to see if the second book can find an agent or go ahead and sign the papers on the third book even though I'm sure the contract will be bad? Do desperate times call for desperate measures or is patience a virtue on this one?

I'll offer a third suggestion: since your newer book is the one that's generating the heat, why don't you shop that one around to agents? I wouldn't sign a contract that I know is going to be crappy, but an agent can certainly take a crappy contract and make it a better one, AND, hey, you never know what other offers an agent could get you. If your previous manuscript just isn't getting the job done, set it aside, and you might discover that as time goes on, your wound will mend...especially if you sell the next one. :) And once you've sold the other one, who knows, maybe it will open doors for the one you have your heart set on right now.

I think the key is not to get too, too, too invested in one manuscript, such that it can divert the trajectory of your career. A lot of us have had that ms, the one that we poured every ounce of ourselves into and that ultimately didn't sell, but I'll tell you what: I am so grateful that I didn't get hung up on that specific ms and that I moved on from it, because if I hadn't, my career would be DOA right about now.

As far as the first half of your question, I'm going to devote a separate post to it because I think it's a worthy discuss to have in and of itself.

Good luck and hang in there! BTDT. Other readers who have BTDT, can you weigh in and help her out?

Monday, April 06, 2009

Question of the day: Was it difficult to create relationships with editors at magazines, and thus, create work through said relationships?

Hmmm, well, I guess it depends on your definition of difficult. :) The reason I say this is because creating these relationships is sort of like establishing your freelance career: they happen over time and eventually snowball, but there are a lot of factors that are going to contribute to your success (or lack thereof).

The first thing you have to remember is that you're going to have to be persistent. If you don't hear back (which you likely won't) from a query, follow-up, follow-up, follow-up. If you have other ideas for an editor if she passes on your initial query, send them, send them, send them! Too many aspiring mag writers give up on an editor, and while sure, sometimes you should, many times, you shouldn't. You have to keep pitching until you find something that sticks.

From there, once you land the assignment, you need to nail it. By that I mean that you need to consider her instructions and deliver what you promised you would. Without careless fact-checking errors and typos and all of those easily-correctable mistakes that look sloppy. Your job as a writer is not just to hand in a great piece but also to help make your editor's job easier. Yes, I know this sounds sycophantic, but I don't mean you have to turn yourself into a slobbering servant, but yeah, you need to ensure that the piece really is the very best that you could make it.

After that, you need to be amenable to reasonable edits. These days, yeah, I hear about some ridiculous requests for revisions and no, you are not a doormat, but I consider two rounds of revisions fair game (this is just my opinion, of course), and even if the questions and red-lining are driving you crazy, that's part of the deal, and you'd be wise not to let your editor know. When I was really in the thick of my mag writing, I really did pride myself on the fact that there was very little editors could or would ask of me that I couldn't get done. And I think they knew this, which is part of the reason I was a go-to writer. (I am not talking about those last-minute 10PM "we need a total overhaul by tomorrow" requests, which I perhaps would conveniently not reply to until a reasonable hour the next morning. I'm talking about what I considered fair requests even if they were annoying and pains in the ass.)

Finally, I made it a point to be friendly with my editors. Not everyone is comfortable with this, but for me, it was only natural. I knew about their kids, I knew about their outside interests. And I really think it benefited me - not in a selfish way, like I was learning about their lives only to land work - but because it made our collective experience working together a hell of a lot more fun and enjoyable. You're a lot less likely to get irritated with an editor (or conversely, a writer) if you genuinely like her, and I really did (and do) like the majority of my editors, and I think they felt the same way. We enjoyed working together, partially for the reasons mentioned above (i.e, I worked my tail off for them) and partially because we had something in common other than the 750 words we were working on together.

So, all in all, was it hard? As you can see, yes and no. I also found that if I did good work for one editor, she was always happy to refer me to another, and from there, an entire network of business contacts AND friendships have been built. But it takes time and hard work. But yeah, it's entirely doable, in my opinion.

What about you guys out there? Easy or hard to build those relationship?

Monday, March 16, 2009

How High is the Magazine Ceiling?

Question of the day: How hard is it to break into magazines? How much tougher is it in this economy?

Piggy-backing this onto last week's magazine post. The answer to this question is going to inevitably vary from writer to writer. As I said, in my case, I broke in relatively easily by pure fluke, but then, even once I had a few credits, it took a really, really long time to establish myself as a go-to writer and/or a writer to whom editors brought ideas rather than having to pitch them myself. But I think my experience is pretty unique in terms of ease of breaking-in, and from friends' anecdotes, I think it can truly be all over the board: right away or years later.

I'm hesitant to say that breaking in to major magazines is difficult because I think it's a very doable goal, but the truth is that there is a difference between difficult and unattainable, and I think you need to keep this difference in mind if you're aspiring to break in to magazines. I think that if you have the stomach for a hell of a lot of rejection and the fortitude to ignore said rejection and the tenacity to keep pitching, pitching, pitching, AND an ego-less personality in which you don't mind taking smaller, less prestigious jobs, AND you're a good writer, then by all means, I think this is a very viable goal. And I don't mean that sarcastically at all. I think to make it in this business, you really need to have a personality that can endure the peaks and valleys, and if yours meets the above criteria, yeah, then certainly, over the long run, I do think you'll break in. But you have to KNOW that it's not going to be easy, and you have to be okay (and not whine about it when things aren't okay) with all of this.

Has the economy made it tougher? I'd say so. Editors simply aren't assigning in the way that they were before, so even long-time writers are seeing their regular pieces drop off. For a newbie to crack this force field will undoubtedly be tougher, but again, not impossible. It really depends on how much you're willing to hustle and how wide you're willing to cast your net and how many rejections (or silences, as often the case may be) you can stomach.

I really, really hope this doesn't come off as a negative post. It's not meant to be. At all! Remember again, that there is a difference between difficult and unattainable, and if you don't shy away from a challenge, this one is certainly within reach.

Thoughts? Am I a negative Nelly or just a realist?

Monday, March 09, 2009

Is Anyone Even Out There Reading?

Question of the day: Recently on the Dystel & Goderich blog there was a post that bemoaned the fact that agents are having a difficult time getting editors to read their submissions. I'm wondering if other agents are finding this also. Excerpt from DG blog: "Has EVERYBODY stopped reading? This last week a senior editor at a major publishing house received a proposal from us and rather than read it at all, she simply looked up other books in the category and decided that since they hadn’t sold, it wasn’t even worth reading one word of this author’s work. In another, rather shocking instance, a publisher of a very good house turned down material I had submitted saying that the fiction market was extremely difficult these days. I couldn’t believe my eyes when I read the note – the material I had submitted clearly stated that it was a memoir."

Well, I'm not an agent, but I do chat with my agent regularly, and from what I can tell, it's not that people have stopped reading, it's that acquiring has certainly slowed down, and thus, unless an editor really believes that what he/she is about to take a look at is really going to be worth her time, she's not going to devote said time to it.

One thing that is definitely happening right now, given slow book sales and the whole gloom and doom economy is that fewer books are getting bought and those books that ARE getting bought are selling for a whole lot less than they would have a year ago. I definitely even saw this when we sold The Happiest Days of My Life. Yeah, I got a very nice-sized advance, and trust me, I'm not complaining, but numerous parties involved noted that in a different environment, it would have been an even nicer-sized advance. But again, I'm not complaining. I'm happy to have had a healthy offer and a guarantee of a published book than nothing else, and yeah, these days, plenty of authors who would otherwise have a shot aren't getting them.

So are editors reading less? I'm sure. Because they're buying less. That's the real root of the problem here. Sort of like how in better times, I'd immediately open shopping emails (i.e, J. Crew) in my inbox just to see if there might be something that catches my eye. Now? I rarely bother because I'm not going to spend the money on something that I really don't need.

That said, I'm sorry that you got that "fiction" rejection for your memoir. That does feel sloppy and dismissive, but regardless, it's a "no" all the same, and I'd just try to forget about it. I don't know, maybe it's better to hold off on submissions until things are on the upswing? What do you guys think?

Tuesday, February 17, 2009

Question of the day: Do you have to have connetions to get an agent? It feels like everyone who lands an agent has some sort of in.

Huh. This question has popped up a few times as of late in my inbox, and it surprises me every time.

For the record, I had absolutely no connection to my agent when she signed me. And I can think of several friends for whom this is also true. Do connections help? Absolutely. Referrals are a great way to get your foot in the door (though no guarantee), and obviously, sure, if you know someone who knows someone try to milk that. But what matters at the end of all of this is whether or not you've written a strong manuscript. And even BEFORE that, what matters most critically is how kickass your query letter is. I cannot stress this enough.

A friend recently sent me a query letter, and I suggested a few tweaks which he totally implemented. He sent me the revision, and it totally rocked. And from what I've heard since, he's had a lot of success in agent interest because of that inital letter. It was witty, biting, interesting and made you want to read the rest of the ms. You have to GRAB AGENTS FROM THE VERY FIRST SENTENCE, because if you don't, even if the rest of your letter is the most incredible thing they'll read, they likely won't even make it that far: there are too many other queries in their inbox.

So how did I land my agent? I wrote what I think is a kickass query letter (which I'll try to find and post at some point). It generated a lot of interest, and I was fortunate to have a selection of all very good agents. No connections. No referrals. No calls on my behalf. My letter spoke on my behalf, and you can be damned sure that since I was sending it out into the world as a representation of my work, it was awesome. End of story.

Other authors: did you find your agent via connections or all on your own?

Monday, February 09, 2009

It's Getting Ugly Out There

So my agent called me the other day to discuss some business and she proposed this topic for the blog, so I want to thank her for today's fodder! We were chatting about how brutal the current market is and how everyone's expectations have had to change about not only what you should expect for an advance, but whether or not your book is going to sell at all in the current climate.

It got me thinking because as of late, I've heard from a few friends that they've received less-that-stellar offers for their manuscripts, and they weren't sure how to proceed: do you turn down a lowball bid knowing that it might be your only chance at getting published (for this book, at least) or do you hold out for something better, either a better offer or a better time to shop it around, because you suspect that the book is worth more and you further suspect that this shoddy offers aren't going to help your book make much of a splash?

It's a tricky thing to consider, and I suppose that it all depends on what you can and can't afford financially, and what your expectations are in terms of sales, attention, and doing a lot of the work on your own. As someone who did walk away from middling offers (for the book I wrote between The Department and Time of My Life), I have ABSOLUTELY no regrets about it. But it was a different time in the industry: the middling offers indicated to me that I had to write a bigger, better book...so I figured out a way to do that and promptly wrote TOML. But now, that isn't always the case: some of these lowball offers are simply what publishers are willing to offer period. Whether or not your book has breakout potential. So again, the question becomes, do I settle for this or do I hold out?

I don't really have any answers...I just thought it made for good food for thought. As I've discussed here before, whether or not folks like to hear it, it is very, very difficult for a book to break out if it's been sold for a low advance. This has nothing to do with the quality of the words inside, rather the attention and marketing money that will be devoted to it once it's in the publishing assembly line. But is it better to release a book that doesn't go gangbusters than release no book at all? The easy answer is, "Of course," until you consider that your future advances will be based on previous book sales...and if your book hasn't sold like crazy, well, your advances will remain low. It's a catch-22, a vicious cycle. And I don't really have the answers.

The best thing that I think you can do is trust your gut (I did when I turned down the three or four lower offers that middle book) and listen to your agent whom you hopefully trust as much as your gut. He or she should be able to give you an honest assessment of what your expectations should be with whatever advance you're receiving, and then you have to decide how that fits into your overall career game plan (and current financial needs). It's not pretty out there right now, but hopefully, with some smart strategizing, we can all make it through,

So what say you guys? Is it better to be published, even if your book doesn't make a huge splash, or do you turn down the low advance and hope for something better in the future?

Monday, December 29, 2008

Is Chick Lit the Kiss of Death?

Question of the Day: Is there a difference between "commercial women's fiction" and "chick lit"? I think the novel I'm writing could fit into either category; i.e., it's the funny/sad/triumphant story of three young women figuring out their spot in life (and running a marathon-- shout out to a fellow runner :). They're single and young in a city, albeit Pittsburgh rather than NYC. I've thought of it as "chick lit"-- I embrace the term, actually, but I know to many it carries a stigma. Plus, my story contains more Nikes than Manolo Blahniks, and I've heard that the Chick Lit trend peaked a few years ago. When I'm ready to pitch the book to an agent, which term do you think I should use? Does it matter? Do you deliberately avoid the "chick lit" categorization in your own writing?

Great question. (Or questions.) I'll start by addressing the first question: is there a difference between CL and commercial women's fiction? And the answer, in my mind, is slightly. But before I get into this, I want to say that I think they're both equally great and that the only people who really delineate between all of the various categories are INDUSTRY folks, not consumers, and at the end of the day, it's the consumers who matter. But, yeah, when pitching your agent, I suppose it matters how you categorize it, if only to boost its appeal to said agent. And then, once signed, it matters how your agent pitches it to editors and then, once bought, how the marketing and cover design people perceive it, because all of these interpretations help shape the final presentation of your book to the buying public...but...still, I don't think consumers walk into bookstores and think, "Gee, I want to buy a commercial women's fiction book today." Does that make sense? What I'm saying is that these categories matter, but they are not the holy grail.

Anyway, in my opinion, the difference between CL and CWF - and this is just the general perception, and again, I'm certainly not taking away from either - is that CL is slightly less weighty. Breezier, less grave subject matter, if you will. I don't even know that the married vs. single thing matters so much anymore - I think it's more about the overall plot and the issues it addresses. I also think that CWF can skew a little more literary, though this definitely isn't always true. Think of it this way: my first book, The Department of Lost and Found, was classified as CWF, though I've seen plenty of folks call it chick lit. I don't really care what people call it, as long as they buy it. :) But it was classified as CWF because of the gravity of its primary plot device: cancer, and because it was deemed slightly more literary than your classic beach read.

These days, certainly, CL gets a bad rap. The industry bought so many CL books a few years back that they oversaturated the market, and ended up publishing a lot of not-so-great reads, even though there were plenty of great ones published at the same time. And yes, there's still a market for it - just look at the trade paperback new release rack at your bookstore. But some agents will cringe at the term because so many insiders have said that the CL market is dead. I don't think it is. I think they've just repackaged a lot of these books - Emily Giffin, Jane Green - they're great writers who are called both CL and now, CWF, and really, does it matter? And do I write with one in mind? Definitely not. I write with the voice that I find suits my characters and my story best. That the industry has deemed this CWF is just fine with me because I adore my covers and the support I've gotten with marketing, etc, but I write what I write, as well as I can, the end.

But, that said, I have read a lot of editors saying that they're more apt to buy CWF (again, because of perception, whether or not they're the same thing as CL), so I might use this term in your query letter. Not because one is better than the other, in terms of writing (I just want to be clear on this, because I have plenty of friends whose work I admire who write CL), but because the industry is in such disarray right now, that I think agents might find any reason to pass on your query letter and the term CL might be it.

Of course, what REALLY matters in your query letter is a strong voice, an engaging plot and a few sentences that leave the agent wanting for more. The rest? Not nearly important.

What say you readers? How would you advise her?

Thursday, December 11, 2008

Why the Glass is Still Half-Full

So today, I'm over at Writer Unboxed talking about why I don't think that the gloom and doom of both the industry and the economy are entirely bad news for publishing. In fact, I think a few positives can come out of it. Warning: I know that not everyone is going to like what I have to say, and I'm open to healthy debate. No problems. :)

Check it out here: http://writerunboxed.com.

Monday, September 29, 2008

The Second Time Around

So So I am ONE WEEK away from publication (ahhhhhhhh!!!!!), and it's been an interesting contrast compared to the first time around. I was mulling this over this weekend, and at the risk of sounding a wee bit crude, your first time being published is a bit like your first time doing something else, ahem, if you know what I mean. It's exhilarating and nauseating and a little painful and and you're not sure what the hell you're doing and you want to call everyone you know and tell them about it. The second time? Well, you hope you're a smarter and a little better all-around. Know what I mean?

So, here's where I am. I am trying my very, very best to be fairly zen about the whole experience. Which, of course, I can't be, but I can be a little more zen than last time, though, really, that's not hard since I was a frenetic tornado the last time around. What you learn through your first experience is that so much of a book's success is out of your control. It's hard to understand this before you've been published. It's hard to recognize that even if you've written an amazing book or written a book that you think really should connect with audiences or written a book that your mom thinks should land you on Oprah, what really affects a book's success often has very little to do with what you've written.

Okay, wait, I'll take that back. Don't throw tomatoes. What I mean is that, of course, it helps if you write a universally-appealing, well-prosed, well-praised book. Of course. But plenty of mid-list authors have done just that - just ask them or look at their reviews - but that doesn't mean that they sold all that well. (This is a depressing fact. Consider how many books are in Barnes and Noble, and then consider how many of them you've actually heard of. The rest of them are considered mid-list: they sold decently, though not great, and no one's career took off because of them.) This is the stomach-churning reality that a second-time author understands. You can promote the hell out of your book, and it might not matter. You can tap-dance naked across the country, and it might not matter. You can send out emails and get small bites of press and beg everyone you know to tell everyone they know to buy the book, and it might not matter.

On the other hand, it might. But, again, this is what a second-time around author understands. It's not that I don't hope for all of the success in the world; of course I do. But I also understand that what matters now is left up to my publisher - saturating stores with the book, buying good co-op space, pushing the book into notable reviewers' hands - and the press - if a big-name magazine or paper runs a review, it will change the trajectory of both my career and the book. I don't have a whole lot to do with any of the above things.

So now, I'll try to breathe. I'll try not to check my Amazon numbers or wonder why my BN.com number shot sky-high this past weekend or search the web for reviews. I don't know if I'll really be able to be as zen as I'd like to be, but I also know that last time, all of my obsessing didn't do anything other than drive me bananas. We'll see how well I do...I'll keep you posted. :)

First time authors - how did you deal with your book's launch? Second-time (or more) authors - what did you do differently?

Monday, September 15, 2008

Is an Agent Worth It?

Question of the day: I am seeking representation for my first novel. I have three agents considering it, and in the meantime have discovered that "a friend of a friend" has a connection with a large publisher in my genre. Based on my friend's recommendation, the person with the connection has offered to make an introduction. Not currently having an agent to guide me through these waters, I'm a little nervous. Any advice? I don’t want to pass up an opportunity, but also don’t want to do anything that might jeopardize getting an agent. Thanks very much.

Congratulations on all of your success thus far! It sounds like you have several lines in the water, and that's always the best place to be.

My very specific advice, in this situation, is to take advantage of the introduction because, hey, it's not going to hurt you to know more well-connected people in the business, but at the same time, keep very actively pursuing an agent. Here's why: even if this publishing house does make you an offer, you should have an agent in your corner to look over the contract, renegotiate the terms and yes, take it to other houses. Because why would you settle for one offer when you could have multiple offers? Further, the chances of this actually panning out with this house aren't so, so high. That's not meant to be disparaging, it's just honest: the vetting process at publishers is tough - a lot of people have to read your ms and nearly all of them not only have to like it, but agree that it can be marketed and sell to whatever demographic they deem fit, and it's not easy. So even if the editor at this house loves it, that doesn't mean that it will sail all the way through to an offer.

So why not keep working at it from all ends? (That's what she said. Er, sorry! I couldn't help myself: I'm dying for The Office to return!) A good agent will do more for you than just take your ms out to editors and houses. A good agent will protect you from bad offers, make better ones for you, steer you toward editors who will be good matches, advocate on your behalf on everything from good cover art to more in-store co-op, and everything in between. And yes, of course, you can take this offer to an agent once you have it in your lap, but in the meantime, I'd keep plugging away. It's always better to have more options than fewer, right?

Readers, what say you? Would you advise her differently?

Monday, September 08, 2008

Finding Fabu Editors

Question of the day: I'm curious if you have any recommendations on young, hip editors as well, possibly those specializing in the chick-lit genre?

I don't have any specific editors whose names I'd feel comfortable passing along, but the good news is that this info is pretty easy to come by. The best place to start - if you're willing to shell out $20 - is Publishers Marketplace. Type in the name of books that you like and see who edited them. Whether or not they're young and hip by definition, they probably like books like the one I'm guessing you've written. If you don't want to pay for PM (and I think it's an invaluable resource, btw), check out the acknowledgment pages of books you like: nearly every time, an author will thank their editor.

Once you have that info, feel free to google 'em. Yeah, yeah, this might sound stalkery (and it is), but you'd be amazed what you can learn from google. At the very least, you might find out what year she graduated from college, and at the very best, I dunno, maybe you'll glean some insights from her Facebook page.

But. All of that said, I do want to issue a slight warning: yes, there are probably some intangibles that you can discover to see if you'd click with an editor, but, not to be too cliche about things, you can't always judge a book by its cover. By that I mean that just because an editor isn't "young and hip," by your definition, doesn't mean that she won't kick ass as an editor or won't be interested in your chick lit book. Some young/hip editors only read highly literary works while some older-skewing ones adore the lighter fare. So I'm just saying. Sure, go google, go find the editor whom you think you'd want to hang with (and yes, this can also be important, I'm not denying that), but remember that this isn't everything.

Readers: how important is it that you and your editor are friends? That you like her/him outside of just work?

Friday, September 05, 2008

Landing Your Very First Job

Question of the day: I'm still in college, but graduating soon with my degree in Creative Writing. All I've ever wanted to do was write, and my plan has been to start small with submitting stories and trying my best to get published, then work my way from there. Right now I write for my college's newspaper and have been published by them several times. My post-graduation plan is to try finding a full-time job in publishing and write when I can. My main question is, in your opinion, is that the right course I should take, or rather, what do you think the best course might be when my main goal is to just write? Of course I need a job, which I have, but I want to get into the editing field. I would love to edit stories and such, so I guess I'm wondering what options someone like me has at this point in time.

I think that it sounds like you have an excellent plan and also, an excellent background. I started in PR after college, so maybe some others here can chime in who went right into magazines, but from everything I know, you're on the right track.

I've been asked before from new grads if there's a chance if they can make it right away in the freelancing world, and the cold, hard truth is that I think it would be very difficult. There are so many established writers who are also circling around the same magazines that there is just very little chance that an editor will send a lucrative assignment, as a newbie, your way.

So instead, go out, get that editing job, hone your skills even more, collect great clips (which it sounds like you're already doing), and pull together a great portfolio. In addition to building both your writing and that portfolio, you'll also meet a ton of other up-and-coming editors - you'll all move to and from different magazines, go to the same parties, run in the same circles. And these contacts will prove invaluable once you're ready to head out on your own. I think - and this is just an educated guess - that editors who start at magazines and leave to freelance probably have a much easier time breaking in and staying in the game than total outsiders.

So I think that you're definitely on the right track. Keep at it! Remember that things snowball in this industry, and while you might be chomping at the bit to write, write, write, (or at least get paid for that writing!), all good things come to those who wait. And from the sound of it, good things are headed your way!

Anyone out there get a magazine gig right out of college? Want to chime in with advice for our reader?

Wednesday, September 03, 2008

And Then There Was Ask Allison

Question of the day: Why did you decide to start a blog (which I enjoy very much!)?

Whew! To answer this, I have to really think back to nearly two and a half years ago! I cannot believe that I've had this blog for so long. Wow.

But I started the blog for several reasons. The first - and most altruistic - is that I was tired of reading Ms. Snark (or was it Miss Snark) who anonymously offered advice that I sometimes thought was mean and also sometimes thought was wrong. I thought, "Hey, I've been in the trenches of publishing for long enough that I might be able to offer some advice of my own." Only I wanted to do it with, well, less snarking, and with accountability. If you disagree with me or want to take me to task, at least you know where to reach me, what my background is, and whether or not my experience is relevant to yours. As far as the snarking goes, I'm all for snarking. Some would say that in my real life, I'm maybe even a tad too snarky. But this business is tough, and I've never seen the need to be snide to newcomers or fellow writers...there are plenty of other people in the industry who will do that all on their own.

The second, less altruistic reason that I started the blog is that I'd just sold my first book, and I knew that a blog was a great way to self-promote. And this has been proven true. Not because I cram my books down your throats (at least, I hope I don't!), but because I've made countless friends in the blogosphere who are always more than happy to help me spread a word when I need it spread. In this sense, the blog has been invaluable.

So, to make your question a more universal question: if you're thinking of starting a blog, consider why you're doing so in the first place. Try to make yours unique in that it actually offers something to readers rather than just posting about your belly-button lint or what not. A blog requires a lot of upkeep, and I'll admit that lately, when I've been really, really busy, writing a blog post has been the last thing that I've felt like doing. So be sure that you like your topic: I've found, for example, that once I tackle a new question for a reader, I forget about the fact that I was dreading carving out some time in my day to do so. I'm sure that other frequent bloggers out there know what of what I'm speaking.

So readers, tell me: why did YOU start a blog and what do you think you've gotten out of it.

Tuesday, August 19, 2008

To Publish or Not to Publish, That Is the Question

Question of the day: I have been offered publication for a memoir and my poems by Publish America, but have reservations on going ahead with it as I've heard stories of authors not receiving payment for books sold by the publishing company. I would appreciate your opinion.

I really don't know anything about Publish America, to be honest, but I wanted to post your question in case someone else here does. I took a look at their website, and it appears that it's not a self-publishing situation, but I don't know more.

One thing I will say, however, is that it is incredibly difficult for your book to get press, eyeballs and distribution with a traditional, biggie publisher, and I do think you have to prepare yourself for a difficult situation, in terms of making money and getting readers/in bookstores, if you take this route. The truth is, whether or not it is PC to say, is that not all publishers are created equal, and just because you're published, doesn't really mean that things will take off for you.

Which isn't meant to be a downer on your question. Just the honest truth.

Readers out there - anyone know about Publisher America? Thoughts?